BAKS Media Performance Snapshots
Raw Proof From BAKS Media Campaigns
Unedited screenshots from BAKS Media client ad accounts. Real numbers. Real accounts. Real results from West Sussex's leading full service marketing agency.
Every campaign below is a real BAKS Media client, a real budget, and a real outcome. No cherry-picked metrics — just documented proof of what West Sussex's best full service marketing agency delivers.
Spent: £916.66 · Platform: Meta (Facebook & Instagram)
This local home services business had never run paid social before and was relying entirely on word-of-mouth referrals. They had a strong service offering but no consistent lead pipeline. During quieter months, the business was struggling to fill its calendar.
We built a full-funnel Meta campaign targeting local homeowners within a 20-mile radius. Using direct-response creative focused on a clear offer and social proof, we split-tested three audiences and four ad creatives simultaneously. We optimised toward lead form completions using a highly qualifying set of questions to filter enquiry quality.
60 inbound leads generated at an average cost of £15.31 per lead — against an industry average of £35–£60 for this niche. The client booked out their calendar for the following 6 weeks within the first month of working with us.
Spent: £24.61 · Platform: Meta (Facebook) · Campaign: Maximum Performance
This e-commerce client was running ads independently with no clear strategy — spending money on broad audiences and seeing minimal checkout activity. Their cost per website visit was high and their pixel had little data to work from. They had a limited daily budget and needed proof of concept before scaling.
We rebuilt the campaign structure from scratch using a Maximum Performance campaign with tightly defined creative assets aligned to the product's unique value proposition. We focused exclusively on warm audiences initially to feed the pixel and reduce cost per action, then expanded as confidence data accumulated. The client's own words: "These results are crazy even for us considering the budget size."
47 checkout initiations at just £2.24 cost-per-action on a micro budget. Orders started flowing within days of launch. The client reported strong sales and asked us to scale immediately.
Platform: Meta · Campaign: Lead Generation + Retargeting
A B2B consultancy was relying on outbound email and social DMs to generate leads. The process was slow, inconsistent, and highly dependent on manual effort. They had a high-ticket offer (average deal value ~$1,950) but no inbound pipeline. They came to us wanting to test whether Meta could work for B2B.
We designed a two-stage Meta funnel: a value-led lead magnet campaign to build an audience, followed by a direct-response retargeting sequence with a clear call-to-action to book a strategy call. The creative used social proof and outcome-focused messaging rather than feature-based selling. We tracked meeting bookings as our north star metric.
4 qualified sales meetings booked in the first full week — compared to 0 the week before. Total pipeline value from Week 1 alone: $7,800. The client has since scaled the campaign and now runs a consistent stream of inbound leads monthly.
Unedited screenshots from BAKS Media client ad accounts. Real numbers. Real accounts. Real results from West Sussex's leading full service marketing agency.
